What is E-Commerce?

E-Commerce is the term used to describe any website which has the capacity to sell a product or service within the site. For example, ASDA and ASOS are on the product side of the scales whilst hair dressers and nail salons would be on the other.

The difference between E-commerce and Commercial Sites

The key difference between a Commercial website and an E-Commerce site is the ability to make money from within the site.

While both types of site could be used to sell a product, a commercial website is designed to promote a service and an E-Commerce site is designed to get people to buy either a product or service on the site there and then.

Key Features

  • Low stock notifications
  • Easy product additions and management
  • Coupon codes
  • Email subscription integration
  • Sales by toggle (To easily turn on sales on products)
  • Dynamic bestseller sections
  • Product retargeting 
  • Easy order management screen
  • Coupon management screen
  • Sales reporting
  • Apple pay integration
  • Secure checkout
  • Product reviews section
  • Fully responsive to all device types
  • The ability to upload images
  • Abandoned cart reporting to see what value has not been completed
  • Product Codes
  • Variable products (Weight etc)
  • Product categories
  • Product tags (to aid searching)
  • Customer facing stock level display


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